Burton CEO is attending the Women’s March and her employees to join

Image: Donna carpenter/ instagram

Snowboarding company Burton is obligating it as easy as it looks as possible for their employees to attend Jan. 21 Women’s March on Washington.

CEO and co-owner Donna Carpenter told Cosmopolitan in an interview that not only will she be attending the procession, she’s returning a posse: her employees.

Carpenter increased an offer to her Vermont-based hires that would provide them with two nights in a hotel as well as up to $250 to be spent on airfare. “About 25 ” hires have taken her up on her give thus far, all women except for one man.

As a female CEO honcho a control personnel that is 50 percent females, she said that the cause was important to her because “when you address women’s concerns, you address work-life equilibrium and quality of life.”

BurtonGirls rule! @burtongirls #burtonusopen

A photo posted by @donnacarpenter on Mar 5, 2016 at 10:27 am PST

The Women’s March on Washington is taking place on Jan. 21 and, based off of the National Park Service’s list of First Amendment permit applications, it’s estimated that more than 200,000 parties will be attending the protest.

Many people who can’t see the trek to D.C. are receiving alternating methods of affirm through local and even virtual processions. This in addition to the countless women who will be participating on social media in solidarity.

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